“Chaos is merely order waiting to be deciphered.”


Alignment – the five verticals of success

How aligned is your concept with the capital to support your vision?

Is your team “fit for purpose” to scale with your business?

How tuned is your product and user experience to your current and future clients’ community expectations?

Is your sales and marketing message really speaking to specific needs of your clients? Are your products and services priced for profit?


Nothing else matters!

Does your company deliver the best UX in your category?


Aligning people – the five connections that make it work

1. CEO

Visionary, multitasker, juggler, inspirer, fundraiser, sales energizer, chairperson. 

Multi-year view + support of the financing source.

2. Senior Leadership

Discipline experts, highly focused on delivery on mission and strategy of the Company. 18 months to two year intensity.

3. Line Director & Managers

Department managers – focused on their department to deliver the current year’s business plan.

4. Suppliers

Valued partners that have agreed to partner to deliver your Product/Service agreements.


5. Customer UX

Deliver the promise that you made to your customers.